Can we talk about all these shops with the gorgeous dresses…
that only ever look good on a size 6/8 model?
Before anyone sharpens their pitchforks:
Girls who are size 6/8—you are stunning. Truly. This is not about you. You are not the problem. Please continue existing beautifully.
Now.
I’m a size 10/12. Very normal. Very common. Not exotic. Not rare. Just… here.
Since Covid, I’ve fully committed to online shopping. It’s efficient. No mirrors with bad lighting. No sales assistants hovering like emotional support pigeons. Perfect.
But here’s the issue:
I see the dress online. It looks chef’s kiss on the model. Effortless. Chic. Like she just threw it on and became a lifestyle.
Then shortie (me) orders the same dress.
Same size on paper.
Completely different dress in reality.
Suddenly:
The waist is in a different postcode The length is doing something personal The fabric clings where it shouldn’t and floats where it definitely shouldn’t And the overall vibe shifts from “casual elegance” to “why am I shaped wrong?”
And no—I’m not shaped wrong. The dress is.
This is where brands lose me. They design on a size 6/8, photograph it on a size 6/8, then scale it up like bodies are just bigger photocopies of the same template.
They are not.
A size 10/12 body has:
Curves Proportions A relationship with gravity And sometimes a shorter torso because… life
So how do we do better for sizes above?
Honestly? Not even asking for miracles.
Show the dress on more than one size. Revolutionary, I know. Stop treating size 10/12 like it’s a “special category.” It’s the majority. Design for bodies, not numbers. Scaling is not tailoring. Give us real photos, real reviews, real honesty.
I’m not asking to feel empowered.
I’m asking not to feel mildly lied to.
Because when a dress looks incredible online and confusing in real life, the issue isn’t confidence. It’s cut. It’s proportion. It’s design laziness.
So yes—fashion can do better. And it should.
Until then, I’ll keep returning parcels, questioning my life choices, and whispering “this looked nothing like the picture” while peeling myself out of another disappointment.
If you’re a size 10/12 and this made you nod—welcome.
If you’re not, now you know.
This isn’t insecurity.
It’s geometry.
Unrushed 